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Requirement:
Douglas Parking approached Shark
Studios to redesign their corporate website, providing information about their over
100 parking facilities in 3 states;
California, Oregon, and Nevada, as well as their
International operations in Athens, Greece. An online payment system
and the ability to reserve parking
online were deemed high priorities, as
well as the implementation of detailed
maps, downloadable color brochures,
online forms, and
a user friendly navigation system.
Solutions:
Shark Studios was able to create an elegant site that
provides their customers with fast and easy information
about Douglas Parking services and facilities. The
site is driven by a customized Content Management
System, allowing Douglas staff to easily make changes to
their own site using a simple browser with internet
connection, including the ability to add new locations
and maps, pricing information, coupons, files, and news. Shark
Studios developed custom interactive
maps for all of Douglas parking facilities
using Google's new application programming interface,
which allow dynamic maps with clickable markers that
show details and pictures of each facility, and street map, satellite, and hybrid
views. In addition, customers can
enter their final destination address to
search for the closest parking facility.
Content Management will allow Douglas staff to easily
add, change, or delete locations from any map.
Online Reservations can be made for
airport parking facilities in Oakland and Portland.
The site also uses an online payment system, allowing
users to pay for parking in advance. Navigation was
made easier by utilizing a drop down parking locator to
make finding parking in a particular city easier.
Shark Studios has also designed several sister sites for
Douglas Parking focused on their Airport parking
facilities, which are called "Airpark".
Results:
The resulting websites increase revenues through the
ability for customers to quickly find the closest parking
facility to their final destination and to reserve
and pay for parking online.
Easy site navigation makes finding information fast and
easy. Effective marketing of online parking
services and information has increased bottom line profits
for the company.
What our client says:
"Shark Studios was able to deliver websites that
captured the essence of our company, resulting in visually
stunning sites that are easy to navigate and functionally
superb, increasing our revenues and profile on the web.
The foot traffic on our site increased by over 400
percent in the first year alone."
- Steven Douglas, Vice President, Douglas Parking
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