CASE STUDIES
         
 
www.douglasparking.com
 
 

 

Requirement:
Douglas Parking approached Shark Studios to redesign their corporate website, providing information about their over 100 parking facilities in 3 states; California, Oregon, and Nevada, as well as their International operations in Athens, Greece.  An online payment system and the ability to reserve parking online were deemed high priorities, as well as the implementation of detailed maps, downloadable color brochures, online forms, and a user friendly navigation system.


Solutions:

Shark Studios was able to create an elegant site that provides their customers with fast and easy information about Douglas Parking services and facilities.  The site is driven by a customized Content Management System, allowing Douglas staff to easily make changes to their own site using a simple browser with internet connection, including the ability to add new locations and maps, pricing information, coupons, files, and news.

Shark Studios developed custom interactive maps for all of Douglas parking facilities using Google's new application programming interface, which allow dynamic maps with clickable markers that show details and pictures of each facility, and street map, satellite, and hybrid views.  In addition, customers can enter their final destination address to search for the closest parking facility.  Content Management will allow Douglas staff to easily add, change, or delete locations from any map.

Online Reservations can be made for airport parking facilities in Oakland and Portland.  The site also uses an online payment system, allowing users to pay for parking in advance.  Navigation was made easier by utilizing a drop down parking locator to make finding parking in a particular city easier.  Shark Studios has also designed several sister sites for Douglas Parking focused on their Airport parking facilities, which are called "Airpark". 


Results:
The resulting websites increase revenues through the ability for customers to quickly find the closest parking facility to their final destination and to reserve and pay for parking online.   Easy site navigation makes finding information fast and easy.  Effective marketing of online parking services and information has increased bottom line profits for the company.


What our client says:
"Shark Studios was able to deliver websites that captured the essence of our company, resulting in visually stunning sites that are easy to navigate and functionally superb, increasing our revenues and profile on the web.  The foot traffic on our site increased by over 400 percent in the first year alone."

- Steven Douglas, Vice President, Douglas Parking

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